10/30/2024
Molsheim
From the Mediterranean Coast to Saharan dunes: The Bugatti Grand Tour in Morocco
In 2024, Bugatti continues to redefine automotive excellence – not just through groundbreaking innovation in the realm of hyper sports cars, but through the unforgettable experiences that it delivers. This year’s Grand Tour through Morocco is a testament to this vision – a unique journey that unites Bugatti owners as part of an exclusive family, immersing them and their W16-powered hyper sports cars in the country’s rich culture and vibrant scenery.
Under the High Patronage of His Majesty King Mohammed VI, the 2024 Grand Tour took select Bugatti owners on a trip through Morocco’s awe-inspiring landscapes, a remarkable showcase of the unmatched Bugatti experience. From smooth and scenic coastal roads to majestic mountain passes and enchanting deserts, the tour brought together natural beauty, architectural splendor and local gastronomic splendor. The drivers navigated vibrant cities and picturesque towns, all while enjoying the thrill of being behind the wheel of their Bugatti – making this a truly once-in-a-lifetime experience.
WELCOME TO MOROCCO
Nestled along the sun-drenched backdrop of the Mediterranean coastline, the
Royal Mansour Tamuda Bay Hotel in Fnideq set the stage for an unparalleled
adventure. This luxurious retreat, blending refinement, traditional Moroccan
architecture, and modern elegance, served as an elegant stage for the Bugatti
guests to fully immerse themselves in the mind-blowing beauty of the northern
coast of Africa. With spectacular views of azure waters and lush, verdant
landscapes, the drive truly captured the pure essence of the Northern region.
As the sun slipped below the horizon, the guests gathered for a cocktail amidst
the vast panoramic views of both sea and sand and an exceptional, multi-sensory
dinner experience.BETWEEN LAND AND SEA
On a sunny October day, 13 Bugatti cars – from an industry-pioneer Veyron Grand
Sport to the Chiron Super Sport 300+¹, which pays homage to the
world-record-breaking model – roared along the pristine roads of Morocco’s
northern coast in the Tanger-Tetouan-Al Hoceima region. As they sped past
rolling green hills dotted with olive and citrus groves, the blues of the
Mediterranean Sea and Atlantic Ocean merged harmoniously, adding beauty and
charm to the journey. Along the way, the rich history of the region revealed
itself, with iconic cities such as Tangier and Tetouan emerging around every
twist and turn on the way to the blue-washed Chefchaouen.THE BLUE PEARL AND ANCIENT HISTORY
At the center of Morocco’s cultural heart lies Chefchaouen – the iconic ‘Blue
Pearl’. The enchanting city greeted the guests with its tranquil streets and
alleyways, continuing the cerulean hues that had defined the journey so far.
Leaving behind the peaceful colors of Chefchaouen, the Bugatti masterpieces
meandered south to witness the ancient ruins of Volubilis, a Roman city nestled
amid rolling hills. These UNESCO-protected ruins stand as a powerful testament
to Morocco’s rich history, allowing the exclusive owners to uncover the
captivating stories of the site’s past among the remarkably preserved relics.
From the ancient ruins of Volubilis, the group ascended into the breathtaking
heights of the Atlas Mountains, discovering one of Morocco’s most secret
regions. As the cars climbed, the landscape transformed into an unexpectedly
Alpine-like route, with rolling forests and crisp mountain air providing a stark
contrast to the coastal scenery the drivers had encountered so far. At an
altitude of 1,650m, the Michlifen Resort in Ifrane evoked the charm of a
peaceful Alpine chalet, perfectly harmonizing with the region’s unique and
surprising landscape.MOUNTAINS TURN TO DESERT
As the 13 Bugatti hyper sports cars climbed higher through the craggy peaks and
lush valleys, the guests explored more and more of Morocco’s raw beauty at every
turn. The convoy wound through the mountain passes, taking in panoramic views
that stretched for miles.
As the tour progressed, the landscapes transformed markedly. Leaving behind the
fresh mountain air of Ifrane, the exclusive group of Bugatti owners descended
toward the vast deserts of southern Morocco. Green hills slowly gave way to
rugged knolls as they neared Erfoud. Here, surrounded by the breathtaking desert
landscape, participants experienced a new dimension of Moroccan hospitality.
Built in authentic Moroccan style, the setting showcased a sharp distinction to
their previous stays, immersing guests in the warmth and tradition of the
region’s desert culture under the vast, star-filled sky.THE SERPENTINE AND BEYOND
As the tour left Erfoud behind, the desert terrain gradually shifted, revealing
a more varied landscape of rocky plains and scattered vegetation. The Bugatti
hyper sports cars then embarked on one of the most exhilarating stretches of the
journey through the Dades Valley. The landscape transformed into a dramatic
scene of towering cliffs and winding riverbeds, culminating in the iconic
Serpentine Road.
This winding ribbon of tarmac, surrounded by breathtaking gorges, delivered an
unmatched driving experience, testing both drivers and their machines against
the rugged beauty of the region. The ever-changing scenery provoked a deep sense
of wonder, from the reddish hues of the cliffs to the expansive sky above. As
owners pressed westward, the group approached Ouarzazate, the ‘Gateway to the
Sahara’ – a stunning location that has earned its place in Morocco’s cinematic
history as a prominent filming destination.THE BUGATTI’S ASCENT
Rising through the High Atlas Mountains, headed towards the legendary Tizi
n’Tichka pass, the winding roads revealed a stunning and emotive side of
Morocco’s diverse geography. The ascent was not just a passage but a profound
experience, with terraced fields, traditional villages, and historically
significant kasbahs dotting the landscape. For the drivers, reaching the Tizi
n’Tichka pass was a special moment, a blend of adrenaline and awe as they
experienced one of Morocco’s most celebrated landmarks. It was this stage of the
Bugatti Grand Tour that set the tone for an arrival in the bold city of
Marrakech.
A private tour of the Jardin Majorelle and the Musée Yves Saint Laurent at the
center of Marrakech allowed the guests an opportunity to reflect on Morocco’s
rich artistic and cultural legacy. Placed at the foot of the Atlas Mountains,
Marrakech is a city full of life, showcasing a vibrant and bustling atmosphere
where tradition beautifully meets with modernity. The colorful souks provide a
feast of sights, sounds, and aromas, while galleries and cafés hint at the
city’s storied past.
As the journey drew to a close, participants enjoyed a lavish farewell dinner at
the Mandarin Oriental Hotel where the owners found themselves enveloped in
locally inspired experiences, surrounded by stunning architecture and serene
gardens, creating treasured memories of the city and the journey they had
shared.Event made possible thanks to our organizing partner 2FAST4YOU SRL
[2fast4you.it] and the Ministry of Tourism, Handicrafts and Social and
Solidarity Economy.
Fuel consumption and emissions
- 1 Chiron Super Sport 300+: WLTP fuel consumption, l/100 km: low phase 40.31 / medium phase 22.15 / high phase 17.89 / extra high phase 17.12 / combined 21.47; CO2 emissions combined, g/km: 486.72; efficiency class: G
